New BriteSmile Teeth Whitening Spa Delivers the Best and the Brightest Smiles to Woodfield Shoppers
WALNUT CREEK, Calif., Nov. 18 /PRNewswire-FirstCall/ -- BriteSmile, Inc. (Nasdaq: BSML) the leading international provider of state-of-the-art teeth whitening today announced that it is opening its newest Teeth Whitening Spa in the premiere Woodfield Shopping Center located at Golf Road and Route 53 in Schaumburg, IL.
The Spa is scheduled to open Monday, November 29.
The Woodfield BriteSmile Teeth Whitening Spa, BriteSmile's first location in the Chicago suburbs, has a sleek, new innovative design, reflective of the premium teeth whitening experience delivered within.
"Dedicated exclusively to providing the best and the brightest teeth whitening experience, the Woodfield Spa combines a luxurious spa environment with the latest whitening technology," said Rob Sieban, EVP, BriteSmile Center Division.
Clients can simply relax and watch a personal chair-side TV during the convenient one-hour treatment, while Spa dentist Dr. Monica Gopinath-Raichand and her staff do all the work. The treatment utilizes the proprietary BriteSmile technology which has been clinically proven to safely and effectively deliver an average of nine shades of whitening in one hour.
BriteSmile has long been recognized as the teeth whitening option of choice for Hollywood and the fashion and beauty industry and has been featured on top television programs including "America's Next Top Model," "A Makeover Story" and "Starting Over" -- which was shot at the Chicago BriteSmile Spa.
The Woodfield location joins a prestigious list of other free standing spas located within prime shopping areas in major metropolitan cites throughout the United States.
BriteSmile (Nasdaq: BSML) has developed and manufactures the most advanced teeth whitening technology available, as well as manages state-of-the-art BriteSmile Professional Teeth Whitening Spas. BriteSmile Spas are currently operating in Beverly Hills, Irvine, Palo Alto, Walnut Creek and La Jolla, CA; Houston, TX; Denver, CO; Boston, MA; Boca Raton, FL; Atlanta, GA; New York, NY (two locations); Chicago, IL; and, Phoenix, AZ. In addition to BriteSmile Centers, the Company has contracted with independent dentists to perform whitening procedures at more than 5,000 Associated Centers around the world.
SOURCE BriteSmile, Inc.
11/18/2004
CONTACT: Heather Fass Geisler, +1-212-515-1965, for BriteSmile, Inc.
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